Jord Joins Puro.earth Accelerate Program with Biochar Project in Africa

Driving Carbon Removal Solutions in Africa

A couple of months ago, Jord achieved a significant milestone by joining the Puro Accelerate Program, one of the leading carbon crediting platforms for carbon removal. Puro.earth supports companies globally in their science-based journey to achieve net-zero emissions. Unlike traditional carbon offset schemes, Puro.earth's carbon crediting program focuses exclusively on carbon removal, pioneering robust and verifiable methodologies.

Henrik Harryson, Business Developer and Growth at Jord, explains the significance of this new partnership for Jord and the goals driving this exciting collaboration. "We are thrilled to join forces with the Puro Accelerate platform. Puro is a pivotal player in the Voluntary Carbon Market, actively shaping the ecosystem and fostering responsible connections among investors, project proponents, and all stakeholders required to build a transparent and high-integrity market."

This partnership has hinged on several critical factors. Foremost among them is Puro's commitment to marketplace integrity. Jord is dedicated to upholding the highest standards of transparency and integrity, making Puro.earth an ideal partner for this journey. Additionally, practical considerations played a crucial role. Puro Accelerate introduces a unique program that facilitates scaling the carbon removal market, allowing buyers to pre-purchase CORCs (a prepaid and tradable certificate that represents validated projections of future carbon removals) from projects in development. This Pre-CORC initiative is a boon for growth-oriented companies like Jord, providing access to "carbon financing" and financial support for CORC-backed projects. Furthermore, it offers significant advantages to purchasers by enabling them to fund CO₂ carbon removal projects, amplify their positive impact, secure first rights to innovative new projects, and enjoy greater flexibility, as Pre-CORCs are tradable.

Primary Objectives and Goals

The core objective of this collaboration is to market Jord's biochar-based Pre-CORCs to partially fund the Senegal project and expedite expansion into other markets in Africa and Latin America. Henrik comments, "Working with the Puro team has strengthened my belief that our combined efforts in the Voluntary Carbon Market will ensure scalability for projects striving to create a massive impact."

Advancing Business Development Goals

The initial step involves listing the Senegal project on Puro Accelerate, making it Africa's second biochar carbon removal project to be featured on Puro.earth. The subsequent target is for the Senegal project to attain Puro Qualified listing status, signifying that it has passed Puro.earth's stringent commercial and technical risk assessment.

Jord aspires to continue its growth trajectory by diversifying its product portfolio to include biofuels (pellets and briquettes). Henrik notes, "I hope that partnerships like the one with Puro.earth will illuminate Jord's comprehensive product offerings, our holistic solutions, our vision to balance the carbon cycle, and our social commitment to rural communities."

Puro.earth's Partnership and Alignment with Jord's Long-Term Strategy and Objectives

The industry urgently requires more cross-category partnerships, and Jord and Puro.earth are at the forefront of fostering such collaborations. Jord's long-term business strategy aligns seamlessly with the vision of balancing the carbon cycle. This vision encompasses responsible and scalable carbon dioxide removal and storage from the atmosphere, the restoration of degraded lands, and the production of renewable fuel alternatives to replace fossil fuels.

The partnership with Puro.earth revolves primarily around carbon removal using biochar and its secure, long-term storage in the soil. This strategic focus is pivotal in addressing one facet of the carbon cycle: carbon storage. In this regard, the partnership perfectly aligns with Jord's long-term objectives.

It is paramount to acknowledge that Jord operates as an impact-driven organization committed to generating significant positive effects beyond the confines of the carbon cycle. Advancing positive social impact is of equal importance. Through partially financing projects in Senegal via this partnership, Jord actively realizes the co-benefits intrinsic to its model, including investments in rural communities in developing countries.

The Potential Market and Customer Impact of this Partnership

The Voluntary Carbon Market has recently garnered substantial attention as individuals, corporations, and governments combat the immediate climate crisis. Collaborations of this nature have the potential to catalyze innovative projects and broaden market horizons. Equally important is the impact on raising awareness and fueling demand for voluntary carbon offsets. Notable initiatives like Puro Accelerate are dedicated to driving innovation in the emerging realm of "carbon financing," making it accessible to startups and scale-ups, thus overcoming a significant barrier—capital investment requirements.

For further details, please contact:

Rocío López
Marketing Coordinator at Jord

‍rocio.lopez@jord.one

About Jord‍

Jord is a Swedish company headquartered in Stockholm that is rebalancing the carbon cycle by producing solid biofuel and biochar from C4-grass. Jord's unique process solves three problems simultaneously:

• Degradation of land.
• Dependency on fossil fuels.
• Increasing levels of CO₂ in the atmosphere.

Within Jord's regenerative agroforestry model, nature-based solutions are combined with innovation, constantly exploring ways to make a lasting, positive impact on our planet and society. Jord also provides carbon credits for businesses committed to reducing CO₂ emissions by offsetting otherwise unavoidable carbon emissions within their value chains. By partnering with us, businesses have the opportunity to go beyond sustainability.

Read more about Jord.‍

About Puro.earth

Puro.earth is the leading carbon crediting platform dedicated to engineered carbon removal, assisting companies worldwide in their science-based journey to net-zero and accelerating the carbon removal economy. The platform connects suppliers of carbon net-negative technologies with climate-conscious companies, ensuring they can neutralize carbon emissions and maintain trust on the path to net-zero. Puro.earth issues verified CO₂ Removal Certificates (CORCs), a new type of carbon offset that represents long-term carbon removal from the atmosphere. Through these efforts, Puro.earth drives the development of a sustainable, climate-positive future.

Read more about Puro.earth